Benefit Play Daze and Juice Stick Pop-Up
Movement was delighted to partner with Benefit to create a vibrant, bespoke pop-up experience for the Play Daze and Juice Stick campaign across Arnotts and Brown Thomas Dundrum. From concept development and creative design to artwork, 3D visualisation, project management, and the manufacture and installation, every element was carefully considered to bring the campaign to life. The finished installation delivered an immersive retail experience that reflected Benefit’s playful personality while enhancing customer engagement.
